For this project, we’ve recreated the existing website on a new framework to provide Sharp an editable marketing platform. Much of the content remained the same, but we upgraded the design and layout to reflect a style that will be relevant for the coming 3-4 years.

This project doesn’t include a wholesale change to Sharp advertising/promotional graphics but the approach of applying a fresh layout and typography influences an update to the Sharp look.

We also included a new CMS more user-friendly platform – in terms of updates and providing seamless flexibility to the user for marketing purposes, removing many unnecessary steps currently being taken by internal CMS users.

Being an award-winning designer and manufacturer B2B Business, it’s important to maintain strong relationships with key clients and develop relationships with new prospects. We put into consideration the types of users who would be using the site creating an approach that ensured the website worked as equally smooth on all devices.

When you make it easier for users to see parts of your site most relevant to them, it’s likely to increase their chances of having a good user experience and continuing their relationship with your brand. For that reason, an emphasis was put on the positioning of GDM’s bespoke project portfolio.

With the stakeholders fully supportive of the move to talk about their customers and the outcomes they wanted from their accounting and financial advisory firm, rather than the “this is what we do and how we do it” rhetoric normally pushed by professional service websites our approach was aimed at changing the way customers would recognise the dedicated team.

As opposed to over-complicating things and losing potential users, our approach entailed simplicity, ensuring that the website clearly encapsulated the company’s skills.

We helped Altus take their advanced UAS systems to the world with a redesigned website that attracts visitors and captures leads.

We had to underpin all the fantastic benefits our stakeholders get when joining the wonderful NZ Breakers community.  All along with an eye on the goal of ultimately increasing ticket sales to their action-packed home games, we took an approach of including creative campaigns and brochures.

The brochure had to sell the benefits of the entertainment and energy of the breakers brand, so our design team got creative to include point-of-scale graphics, and functional aspects outlining the specifications and pricing behind the sponsorship offers.

The dynamic design, rich imagery, and bold text on the headlines was an approach that ensured viewers would immediately be captivated by the Breakers offering.

Our approach was a fully copy rewrite that explained what was in it for the customer rather than talking about only the “us”.

Alongside Image-rich design that is warm and friendly while in keeping with NZCU’s binding brand identity, a heavy focus was put on crafting interactive tools and lead-gen forms to contact NZCU.

A heavy focus was put on Responsive Design to improve conversion from our large mobile-only market.

Our approach was to design a website that reflected Plan B’s professional brand positioning and make them stand out from the others in the notoriously competitive industry.

We needed to make a website that is easy to understand by everyone.

We clarified their Value Proposition to a medium to large enterprise business market, amplified their product and service offering through news, case studies and testimonials, and future-proofed the site for further layering of features including lead generation and marketing automation.